Object & Symbol Mascot Costumes

When a brand symbol walks up and waves, people remember it. A sun suits a travel agency, a solar-energy company or a summer festival; a heart suits a charity run, a blood drive or Valentine’s Day; a tooth suits a dental clinic; a drop suits a water or plumbing company; a screw or a boot suits a hardware or shoe store; a star suits an award ceremony or a talent show. Symbol mascots work at openings, promotions, trade shows, city festivals and in social media videos.

Symbols — a sun, sunflowers, hearts, stars, a rainbow clover, a drop, an atom and a virus; seasonal symbols — a Christmas tree, a firework rocket and a Ramadan lantern; everyday things — a lamp, a printer, a gas boiler, clocks, candlesticks, a cooking pot, a perfume bottle, buttons and balls; transport — a plane, a train and a car; fairytale places — a hut, a house, a mill and a magic carpet; robots; and a tooth and a foot for dental and foot-care clinics. Each product page shows exactly what comes in the set. Pizza, ice cream, fruit and drinks are in the Food & drinks section.

Objects and symbols are usually simple, bold shapes: a round sun, a star, a heart, a drop. That is their strength — they read from across a square or a mall atrium and look good in photos and short videos. Many models are a full-body shape on a lightweight foam frame covered with fabric or fleece, with the performer’s arms and legs coming out of the shape. The view is through mesh eyes, the mouth or the neck, depending on the model — the product card says which.

Wide shapes such as a sun, a star or a house are bigger than a typical mascot: check doorways, stage stairs and the vehicle you will use to bring the costume. Give the costume its own shelf or stand rather than stacking it, let it air-dry after each event and keep it in a cover.

Promotions and festivals often last all day. Some models have extra ventilation openings; for summer events, ask about cooling options and plan short breaks for the performer.

We can change the colors of a catalog model and add your logo, or design a character from your brand symbol, product photos or brand book. You approve the sketch before we start, and identical costumes for a promo team are made from the same patterns.